• Students! Make sure you apply for a PRSA Central Ohio grant for a chance to attend this event free of charge!
  
  Our April luncheon features a dynamic panel of influencers from diverse niches and varying follower sizes as they reveal the secrets to successful collaborations with brands. Local influencers will share their perspectives on what creates authentic partnerships and how to select the right influencer based on engagement and demographic fit, not just follower count. Hear influencers’ pet peeves on brand partnerships as well as ways brands can create relationships that foster creative freedom while maintaining brand integrity to ensure messages resonate deeply with the target audience. Don't miss this opportunity to refine your influencer marketing strategy, ensuring impactful, authentic brand-influencer collaborations. The panel will be moderated by Brooke Cavallo, founder and CEO of Bee Ariel Consulting.
  
  About the Moderator:
  
  Brooke Cavallo, founder & CEO of Bee Ariel Consulting, LLC, has a rich background in influencer marketing and digital strategy. She has a client portfolio that includes Google, Crossrope, Dick’s Sporting Goods, Procter & Gamble and Unilever. Prior to her entrepreneurial venture, Brooke served as senior marketing manager at Village Marketing where she helped shape the influencer marketing strategies for clients like Chomps, Flexcar, Boll & Branch, Crossrope, Decortè, Athena Club, Rent the Runway, Kin Euphorics and Rastaclat. 
  
  Panelists
  
  
• Morgan Pelt (@columbuslivingblog on IG) | Creator of the Columbus Living Blog where she shares her love for Columbus as a mom, wife and millennial.
• Nick Dekker (@breakfastwithnick on IG and Facebook) | Nationally recognized food and travel writer who explores food, drink, travel, family fun, the arts and more at his Breakfast With Nick blog and social accounts.
• Meg Berno (@megberno on Instagram and TikTok) | Director of Content Strategy at Experience Columbus by day, and lifestyle and motherhood influencer and blogger in her downtime.
• Sadie Garder (@sadiegarner_ on TikTok) | Gen Z influencer who navigates brand partnerships for her growing TikTok account as a full-time college student. 
  
  Please register by Friday, April 19 at Noon.

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